WESTCOAST INSIGHTSRead all about IT

As 2024 wraps up, we’re taking a moment to celebrate a remarkable year of innovation, collaboration and growth at Westcoast. From hosting game-changing events to forming new partnerships and earning prestigious industry awards, we’ve been dedicated to empowering our partners and driving success across the channel.

Artificial intelligence has created a level of industry excitement above anything we have seen for some time. And with 50% of edge deployments set to involve AI by 2026, businesses are no longer just adopting the technology, they’re relying on it to lead them towards a more rewarding future. Channel partners play a critical role in delivering AI solutions. With AI-capable PC shipments estimated to reach a 60% share in 2027, you’ve got incredible opportunities for lead conversions, business development and financial growth ahead. And with our support and Intel®’s incredible technology you’ll be ready to make the most of it.

Insights from Win With Westcoast 2024 show a shift in the approach to corporate sustainability, both for the big technology providers and customers in the channel.

Our annual Win With Westcoast event saw leaders and experts from across the technology sector come together to ensure our partners are prepared to embrace the opportunities (and steel themselves for the challenges) ahead.

Insights from technology experts at Win With Westcoast 2024, identified the cloud and security market as an area of scalable growth for the channel, bringing with it new and lucrative opportunities.

At this year's Win With Westcoast event, leaders and industry experts from across the tech sector gathered to equip our partners with the insights to seize new opportunities in a challenging market. The spotlight was on channel transformation, emphasising that in a replacement market, growth demands a pivot beyond traditional hardware sales.

We are delighted to announce that Westcoast has been named as Networking/Comms Distributor of the Year at the CRN Awards! The announcement was made at the black-tie ceremony on 14th November 2024, during the 2024 CRN Awards, which were held at Battersea Evolution in London.

On 6th November, we hosted our annual Win With Westcoast event, with experts from across the tech industry joining us to share their knowledge and insights on what the channel can expect from the year ahead.

In an era of rapid evolution, change is the only constant, especially in the channel. Our Chief Revenue Officer, Phil Bell, recently joined industry leaders on the panel at Canalys Forums 2024. The event focused on the future of AI, services, cultural transformation, and the opportunities and challenges facing channel partners today.

Westcoast is proud to have been part of Next Step Forward which equips those leaving care with the essential skills they need for independent living and future employment.

At Westcoast, we’re committed to giving devices a longer lease of life. And as part of 2024’s Recycle Week theme ‘Rescue Me’, we’re taking action to prevent recyclable materials from going to waste. ​ From our partnership with Closing the Loop to our asset disposal and refurbishment services, we're dedicated to driving sustainability throughout the supply chain.

Our free guide on the immediate AI opportunities for the channel is ready for you now.

At Westcoast, we’re dedicated to making a difference in our community. So, on 22nd September we’ll be lacing up our running shoes to take on the Vitality London 10,000 – all in support of our charity of the year, Great Ormond Street Hospital (GOSH). ​

London, 6th September 2024 – Urban Factory, the esteemed French brand known for its innovative and stylish tech accessories, is excited to announce a strategic partnership with Westcoast Limited, the UK and Ireland’s leading technology distributor. This collaboration marks a significant step forward for both companies as they combine their strengths to better serve the market.

Crosscall, a French manufacturer specialising in sustainable telephony, has announced a strategic partnership with Data Select, a trading division of Westcoast Limited. The partnership aims to strengthen Crosscall's mobile technology offering in the UK.

Westcoast is proud to announce a new sustainable partnership with Closing The Loop, to take devices from landfill and recycle them. This latest initiative is part of Westcoast’s ongoing commitment to being more sustainable.

We take immense pride in recognising the outstanding contributions of women within Westcoast. Witnessing their hard work and dedication being acknowledged through the CRN Women & Diversity in Channel Awards is truly inspiring. Join us in celebrating these exceptional nominees and wish them luck at the awards ceremony, which takes place on October 10th at The Brewery in London.

In a significant move to bolster its global presence, Westcoast Ltd. has entered into a strategic partnership with ALSO, a leading player in the ICT industry. Established in 1983 and boasting a turnover of £4.2 billion in 2023, Westcoast is a dominant force in the UK's ICT sector. This partnership, which includes operations in Great Britain, Ireland, and France, aims to enhance business continuity and growth for both entities.

Westcoast’s commitment to supporting the next generation of technology leaders is in full swing with our innovative Workwise initiative. Throughout June, we’re hosting a series of workshops to provide invaluable work experience to students from local schools. This year marks the second iteration of Workwise and we’re building on the huge success of last year's programme.

Westcoast is delighted to announce the signing of a new contract with Henley Festival – the UK’s only black-tie music and arts festival – that will see Westcoast’s Headline Sponsorship of the Festival continue for the next three years: Henley Festival 2025, 2026 and 2027.