WESTCOAST EXPANDS PORTFOLIO BRINGING THE POWER OF SNAPDRAGON X SERIES PROCESSORS TO PARTNERS

That’s why Westcoast, as a leading IT distributor, is enhancing its portfolio with Qualcomm Technologies, Inc. to bring devices with Snapdragon® X Series processors to the UK channel - delivering cutting-edge performance, power efficiency, and AI-driven capabilities.

Market demand for faster, more intelligent and energy-efficient PCs is on the rise. The addition of Snapdragon® X Elite and Snapdragon® X Plus processors will help reseller partners keep pace with these demands. Combining multi-day battery life*, high-speed AI processing and advanced security features, these next-generation processors are designed to support the Windows Copilot+ PC experience, empowering professionals to work smarter, more efficiently and securely.

Why Snapdragon X Series?

Through Westcoast and Qualcomm Technologies collaboration, the channel can bring the most advanced AI PCs on the market to its customers, with benefits from Snapdragon X Series including:

• Future Ready Platform: With responsive performance and multi-day battery life, your teams can tap into the latest AI-enabled apps today—and easily keep pace with future advances and on-device AI that will improve the way you work tomorrow.

• Seamless App Performance: Fast, seamless app performance on hundreds of the most-used Windows apps—most of them natively. For the small fraction of apps that aren’t yet native, Microsoft’s emulation engine takes over, running them without hiccups or delays.

• Complete Portfolio: PCs powered by Snapdragon deliver premium capabilities, on-device AI, and best-in-class performance at every price point. With 50+ Windows PCs from leading hardware brands, you can outfit everyone in your business with the fastest, most intelligent Windows PCs ever built.

• Win 11 Readiness: Windows 11 runs faster and seamlessly on Snapdragon X Series.

“Only one Windows PC platform delivers performance unplugged—Snapdragon X Series,” says Enrico Salvatori, SVP and President of Qualcomm Europe, QUALCOMM Europe, Inc.. “By collaborating with Westcoast to integrate devices with our Snapdragon X Series processors into their portfolio, we will enable reseller partners to modernize their customers' device estates and unlock the potential of emerging AI applications for the modern workplace.”

Westcoast’s Client Director, Paul Hamilton, added, " Westcoast are extremely excited to be partnering with Snapdragon. With AI computing accelerating and businesses preparing for the Windows 11 transition, this is the perfect time for our partners to explore devices with Snapdragon X Series. These PCs deliver the performance, power and security needed to drive productivity and innovation in today’s workplace, while expanding and complementing our partners’ existing device offerings."

This collaboration further strengthens Westcoast’s position in bringing market-leading, AI-driven technology to its partners. Ensuring they have access to the latest advancements in PC performance combined with Westcoast’s support and value-add services, helping them take cutting-edge, end-to-end solutions to market. 

Discover the lineup of devices with Snapdragon X Series at Westcoast today - https://www.westcoast.co.uk/Brands/Qualcomm.html


Snapdragon is a product of Qualcomm Technologies, Inc. and/or its subsidiaries. Snapdragon is a trademark or registered trademark of Qualcomm Incorporated.

*Battery life varies significantly with device, settings, usage, and other factors